Strategic Plan
The Transylvania County Tourism Development Authority has a strategic plan to guide county-wide tourism from 2020 to 2024. The plan was developed by Chris Cavanaugh/Magellan Strategy group with help from local community stakeholders. Taking cues from multiple work sessions and critical local interviews, the new plan calls on a program that activates, collaborates, and advocates. The strategic aim is to “grow the visitor economy by promoting Transylvania County as a preferred overnight destination that seamlessly integrates outdoor recreation, scenic beauty, and small-town charm, and helps protect and enhance the assets that fulfill that promise.” To download the full report, click on the thumbnail below.