Responsible
Exploration
Partner Toolkit
Partner Resources for Responsible Travel Messaging
As a valued partner, you play a key role in promoting responsible recreation in Transylvania County. This toolkit provides easy-to-use resources to help you share the importance of exploring responsibly with visitors. It includes graphics, social media captions, videos, and brand assets highlighting our key initiatives, Leave It Better, Be Waterfall Wise, and Explore Responsibly. We appreciate your support in spreading the message and encouraging visitors to help protect the places that make Transylvania County so special. We are also including a Global Trends Report for sustainable tourism and a Sustainable Business Resource Guide with a curated list of good practices and a comprehensive list of resources to help you ramp up your own sustainability initiatives.
There are many ways we work to encourage mindful visitor behavior. Here is a brief description of each:
Explore Responsibly – A broad message to visitors as they come to our destination showing them how to be a good visitor. It includes elements of Leave It Better and Be Waterfall Wise, but also things like supporting local businesses.
Leave It Better – Our version of Leave No Trace, which tells visitors how to behave in a way that reduces their impact on natural resources when recreating outdoors.
Be Waterfall Wise – A campaign reminding visitors how dangerous waterfalls can be, that provides common sense tips for how to be safe when around them.
Outdoor NC – A program through Visit NC where partners like us commit to responsible and sustainable tourism, and you can too.
Leave It Better Toolkit
Logos
Facebook Photos
Horizontal videos
Poster
Instagram Photos
Social Media Captions
Vertical Videos
Be Waterfall Wise Toolkit
Facebook Photos
Horizontal videos
Poster
Outdoor NC
Sustainable Business Info
We have partnered with Outdoor NC, for their Trail Town Stewardship Designation Program. This program recognizes communities across North Carolina for their diverse trail experiences and their commitment to actively promoting accessible outdoors, responsible visitation, and sustainable tourism.
We recognize that our journey towards destination stewardship requires a collective effort, and we value the pivotal role that local tourism businesses like yours play in our success. Some studies show that 90% of travelers actively seek sustainable options when planning their trips, underscoring the importance of aligning your business practices with sustainable principles. As the face of our tourism industry, you directly engage with visitors, making your participation crucial in our mission. Keep reading for information on incorporating sustainability into your business.
We invite you to learn more about Outdoor NC, Join the Movement, and sustainable tourism operations.
